Today we’re getting to know Fatima from mor-stor.
1. Tell us a little about yourself?
I’m a mum with two boys, aged 4 1/2 and nearly 2. I’m a big foodie lover, so I enjoy checking out new restaurants and then giving them my ‘Masterchef’ tick of approval! My husband and I also love travelling. We have toned it down a bit since having the kids but I have a huge bucket list of places in the world that I still need to see even with the kids. Life before the business – I was actually doing the same thing but for someone else!
2. Describe mor-stor in one sentence?
Storage designed to be seen.
3. What do you sell?
Children’s and nursery storage solutions.
4. What led you to starting mor-stor?
I couldn’t find what I wanted when I had my first child. I wasn’t a fan of licensed prints and wanted something that I could pack all the toys in and leave it in the lounge room at the end of the day without it sticking out like a sore thumb.
5. What do you love most about what you do?
I get to test all of my products out on my friends – so it’s a good excuse to have a coffee catch up at the same time. ‘Can I come over and give you this sample to try out?’ Then I get to fit in work and friends at the same time. Working for myself has also been a huge bonus. On the days that I am not in the office I make the most of it with the kids and get some quality time with them. Also helps when they are sick as I don’t have to ring my boss and tell him I need a day off!
6. What’s one item you can’t live without?
Mascara. I would never leave the house without having mascara on. That would be the worst thing in the world for me. It scares me to think about it actually.
7. What’s one item your kids can’t live without?
I’m embarrassed to say this but at the moment it’s my i-Phone. They think my music playlist is pretty cool so on the way to school/crèche we have a boogie in the car and they get to choose the songs. I also have a few Apps on there that they play with.
8. Favourite place to shop for your kids?
Country Road and Seed. My shopping style is run in, grab clothes off rack and run out. I’m always in a rush so it’s just easy to go to these stores.
9. If you weren’t running mor-stor what other job would you like to do?
I am addicted to clothes shopping, so I would need to get a job at Country Road Head Office I think. I need color in my life so it has to be a textile based job.
10. Favourite place to take the kids in Melbourne or Victoria?
We actually try to do something different with the kids all the time so I don’t have a favourite place as such. I follow Little Melbourne and Melbourne Playgrounds on Facebook and I am constantly surprised at all the things you can do in Melbourne. So, we try to have a new experience all the time. For a weekend away though I have a soft spot for Lorne – the kids never tire of the trampolines at the foreshore, and I get my fix of café’s and Endota Day Spa. If you asked my 4 year old, he would ask me to take him to Pancake Parlour every day of the week, followed by bowling. Our local Pancake Parlour has a rocket with ‘nan’ and her wooden spoon inside. It takes off on the half hour with lights etc which they think is just awesome!